Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!

What's "Zor" Advice? || Picking the Brains of Top Franchisors @ IFE 2021

Join Metric Collective as they walk the floors at IFE 2021 to glean the advice top franchisors have for emerging and legacy brands.

We asked people one question: What's "Zor" Advice?

Some of the franchisors we spoke to were:

Lubna Ismail, Right At Home
Tim Courtney, PuroClean
Mark Watson, The Joint Chiropractic
Cindy Coats, Real Hot Yoga

Last week, it was amazing seeing everyone at the show in person. Excited for the fall season. Now let's all get out there and make some deals!


What Problems Is Technology Solving In The Franchise Industry?

What lessons can aspiring entrepreneurs take from implementing technology into franchisor and franchisee funnels? What problems is technology specifically solving in the franchise industry? Let's explore the challenges still exist, and how tech can be used to address them.

What is Split (A/B) Testing?

Split Testing or A/B Testing or Multivariate testing (doesn’t really matter which term you use, they all mean the same thing) is one way for a franchise to figure out how to best design their website or test any strategy for that matter.

How to Leverage A Recession to Better Position Your Franchise Brand for the Economic Upswing

Doing things to engender trust and brand recognition now will pay off six months from now. When business gets back to normal, your franchise will be equipped to capitalize on it.