Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!

Hemsworth Welcomes Main Line Brands, Dr. Raj Gupta to Client Roster

Award-Winning PR, Social Media and Brand Communications
Agency in Growth Mode with Latest Additions

FORT LAUDERDALE, Fla. – (April 16, 2024) – Hemsworth, a top-ranked, award-winning global communications agency specializing in brand strategy, public relations and social media, today announced the addition of two new clients. Effective immediately, Main Line Brands – including portfolio of home and commercial service companies, Mosquito Authority, Pest Authority and Fitness Machine Technicians – have joined the Hemsworth: Franchise Brands division. Additionally, holistic wellness expert Dr. Raj Gupta has joined the Hemsworth: Lifestyle division. 

“We are excited to dive into our work spotlighting Main Line Brands’ impressive trio of franchise businesses and driving awareness of Dr. Gupta’s transformative wellness philosophy,” said Samantha Jacobs, president and founder of Hemsworth. “We look forward to implementing strategic plans that will elevate each brands’ reputations – with Mosquito Authority, Pest Authority and Fitness Machine Technicians as leading preventative home service brands and Dr. Gupta as a homeopathic wellness provider – and distinctive offerings that are revolutionizing their respective industries.”

 Effective immediately, as the PR agency-of-record for Main Line Brands, Hemsworth will manage consumer PR for the growing franchisor – including brand awareness programs for Mosquito Authority, Pest Authority and Fitness Machine Technicians. The agency will leverage its expertise working with rapidly growing franchises to create a comprehensive consumer and trade PR plan for all three brands, including thought leadership, media relations, event support, awards programming and more. Hemsworth will also offer local marketing support packages to Main Line Brands’ franchise owners, as an extension of each brand’s national PR programming.Experts in providing solutions to customer needs for mosquito elimination, pest control and exercise equipment repair with preventive maintenance, Main Line Brands has a united vision to bring peace of mind to consumers with professional, friendly service. With more 20 years as the country’s leading professional mosquito and tick control provider, Mosquito Authority features a no commitment, no contract and mosquito-free guarantee. Specializing in commercial and residential pest, rodent and termite control, Pest Authority does things differently. As one of the nation’s top pest control companies, the brand offers a signature all-in-one pest control treatment that protects properties from some of the most troublesome pests – all in the same treatment. With a proven track record of repairing fitness equipment, Fitness Machine Technicians remains the only national and international provider that offers both equipment repair and preventive maintenance to residential and commercial clients.

Dr. Raj Gupta has joined Hemsworth: Lifestyle, a new division recently launched by the agency as part of its 10-year anniversary brand refresh, designed to offer customized PR and social media services for lifestyle brands, products and personalities. Leveraging the agency’s prior experience in the space representing medical doctors, wellness experts, vitamin and nutritional supplement brands, healthy food brands, wellness franchises and global spa brands, Hemsworth will serve as Dr. Gupta’s agency-of-record, crafting a public relations strategy that showcases the chiropractic doctor’s work in holistic wellness, sharing his innovative approach to reversing chronic diseases, specifically Type 2 diabetes and kidney disease.

An expert who has been featured on the NBC television show ‘Fixing Us,’ with radio appearances on Fox News Radio and articles in New York Daily News, Reader’s Digest, U.S. News and World Report and Woman’s World, Dr. Gupta is an acclaimed national wellness professional who is passionate about helping patients eliminate unnecessary prescription medications, not only by promoting diet and exercise, but also diagnosing chronic issues at their source. In his forthcoming book, Reverse Your Type II Diabetes: Treat the Root, Not the Fruit, Dr. Gupta challenges readers to adopt a healthy lifestyle, exposing the flaws of the current “pill for an ill” society.

While Dr. Gupta has become skilled in building wellness centers under the Soul Focus brand, such as Soul Focus Wellness Center, Garden State Spine & Pain Institute, Focus Fitness Exercise Salon, and Soul Spa, his passion for health and wellness was redefined the moment he was able to help his first Type 2 diabetes patient reverse their disease.

The announcement of new clients within franchising and lifestyle follow Hemsworth’s recent rollout of new initiatives tied to its 10th anniversary, including refreshed branding and the breakout of its offerings as four distinctive divisions – Hemsworth: Travel & Tourism; Hemsworth: Food, Wine & Spirits; Hemsworth: Lifestyle; and Hemsworth: Franchise Brands. The agency also recently unveiled a new “Commitment to Kindness” campaign tied to charitable giving, launched 10 new service packages focused on flexibility for clients, and launched a new partnership with latamPR™, being selected as the sole United States agency representative for the exclusive network of Latin America-based strategic communications agencies.

For more information, visit HemsworthCommunications.com. Stay up-to-date on the latest Hemsworth news by following the agency on Instagram (@HemsworthPR), Facebook (Facebook.com/HemsworthCommunications) and LinkedIn (LinkedIn.com/company/hemsworth-communications).


FranchiseHope: How FRANdata’s Unique Research & Insights Help Brands Grow During Turbulent Times

There are so many worthy mentions within our space of colleagues and friendly competitors, we wanted to help shed light on the folks driving business intelligence of the industry.

Best Franchises for Young Entrepreneurs

Politicians, academics, and corporate leaders alike love to proclaim that the "dreams of the youth" will drive our country's economic future. It's a fine sentiment, to be sure, but many of these same leaders, blind to the realities of the modern American (and global) economy, seem to incorrectly believe that these youthful dreams include following the increasingly unreliable path of earlier generations. Get a clue!

Unique Sources of Funding for Your Business

Starting a new business can be an exciting venture with immense personal and financial rewards, but getting a nascent business venture off the ground can pose daunting financial challenges. While traditional sources of funding such as loans and investments are always an option, there are a number of unique and innovative sources of funding that can help new business owners get their ventures off the ground.