Find the perfect franchise for you

Take our tailored quiz to unlock a customized list of franchise opportunities right in your area.

Navigate quickly

Athlete's Foot

The Athlete’s Foot is the world’s first franchisor of athletic footwear stores and is a world leader in athletic footwear. Athlete’s Foot carries a wide array of athletic footwear brands, including Nike, Adidas, Reebok, New Balance, Converse, Fila, Saucony, Timberland and Vans. While The Athlete’s Foot operates stores in malls and strip centers, urban neighborhoods and small towns, one thing remains constant: the brand’s commitment to being the world’s definitive expert on athletic footwear.

Facts & figures
Liquid capital required
$85,000
Net worth required
$250,000
Investment
$196,000 - $446,000
Franchise fee
$39,900
Units in operation
174

The Athlete’s Foot, which is promoting the commercial title TAF, is the world leader in athletic footwear franchising. The company is committed to providing innovative, flexible solutions to empower the success of TAF franchisees. TAF stores are operating in a variety of locations across six continents. Franchisees are assisted in evaluating local markets, identifying target customers bases and creating a plan for success tailored to local customer demographics. In 2007, TAF unveiled a new ‘next generation’ store design inspired by the athletic lifestyle, featuring awnings and banners, to evoke a ‘race day’ atmosphere. A key feature of the design is a new merchandising system that empowers franchisees to be successful.

Athlete’s Foot Franchise Opportunities – History

The Athlete’s Foot was founded in 1971 by Robert and David Lando, who opened the first store in Pittsburgh, Pennsylvania, the first athletic footwear specialty store of its kind in the United States. TAF soon began franchising and opened the first franchise location in Oshkosh, Wisconsin in 1972. In 1978, the first international location opened in Adelaide, Australia, and has since expanded to more than 40 countries on six continents. In 2006, NexCen Brands, Inc., acquired The Athlete’s Foot.

Athlete’s Foot Franchise Cost / Initial Investment / Athlete’s Foot

Franchise Income

Single- and multi-unit franchise agreements are available for TAF franchises. The franchise fee is $39,900. The total estimated investment ranges from $196,000 to $446,000, depending on size and location of stores. A 5% fee on net sales is paid monthly to the company, plus a 1% marketing fee. The Athlete’s Foot Brands, LLC, recorded sales of $88.7 million for the second half of the year 2010.

Athlete’s Foot Business Opportunities: Other Information

The Athlete’s Foot has been highlighted in Success Magazine and ranked the Number One franchise opportunity in America in Franchise Times, Entrepreneur Magazine, Franchise Canada Magazine and others.

Connect With Us

Similar Franchises

Salty Dawg
Salty Dawg

Dive into the ever-growing pet industry with a splash! With 63.4M households cozying up with at least one dog, the demand for pet pampering services is soaring sky-high. Salty Dawg Pet Salon + Bakery is riding the wave of this boom, offering a franchise opportunity that's not just a business venture but a heartwarming journey into the world of pet care.

$150,000

Liquid capital required

Check out our resources

Blog articles

Explore articles on franchise opportunities, industry trends, and success stories.

Industry reports

Explore reports on the latest trends in the franchising industry.

In the news

See what the media is saying about us and the franchise industry.

Disclosure documents

Find essential legal documents for evaluating franchises.

Franchise calculator

Use our tool to estimate the costs and benefits of franchises.

Is this your franchise?

Unlock your page now! Update your franchise details and connect with prospective franchisees.