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Hair Saloon For Men
Hair Saloon for Men was born out of one man's frustration with the status quo - unisex hair salons. To no avail, Tom Twellman searched to find a good haircut at a reasonable price in a comfortable atmosphere for men. Launched in St. Louis, Missouri in 1997, Twellman established the first Hair Saloon for Men. With its motto of "Honorable Rebellion Among Men" it offers its customers "Legendary Five-Star Service" that includes a complimentary beverage, shampoo and haircut, hot towel and mint and a complimentary shoeshine.
Facts & figures
With sales exceeding $60 billion, the U.S. hair care industry is recession resistant as haircuts are a necessity in any economic cycle. Growing faster than the aggregate economy, the U.S. hair care industry offers a stable foundation for store performance and franchise expansion.
American men have steadily increased spending on hair care and related services. They represent 25% of industry sales, or nearly $15 billion. From a cultural perspective, men spend more for a value-added experience. Men are also rediscovering American values such as father-son trips to Hair Saloon. Overall, the men's market represents a largely underserved segment and has unlimited potential for growth.
The men's haircutting category, in what is largely a fragmented industry, is prime for Hair Saloon expansion through franchising. More than 90% of total U.S. haircutting venues do not align with any chain or franchise.
Men represent roughly half of the population. Hair Saloon
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