Lead generation resource center

People are desperate to find information about opening one of your franchises online. It's time to successfully turn them into franchisees.

44 total reports


Facebook Live – Your Franchise’s Own TV Channel?

I don’t know how many of you are watching the World Series, but if you are then you have seen some really weird Facebook advertisements. If you need a refresher:

You’ve Probably Never Listened to a Podcast. But That’s About to Change.

Essentially a podcast is a recorded audio program available for download from the internet. It’s synonymous with what some of y’all may know as talk radio but it’s not broadcast. Rather it is released a single file that you can listen to from start to finish.

What Pokémon Go Means For Franchises

If you were able to transport back to July 5th, 2016, you would see a world that had long forgotten about Pokémon. The Japanese cartoon characters that dominated in the 90s and early 2000s had been long gone.

WEBINAR: Driving Traffic To Your Franchise's Website

In this webinar, FranchiseHelp's Eli Robinson explores Step One of online franchise lead generation: Acquiring Traffic.

How Franchise Conferences Work Like Online Lead Generation

As you know, we are pretty big advocates here about the four step lead generation process.

Using Video to Attract New Franchisees

And even today, I would say that text and display ads dominate the landscape.

Snapchat Advertising: The Future Has Arrived (Again)

In the article, I seemed to be in awe of the idea that Instagram would be launching advertising. However, capitalism is king. Of course they launched ads. And if you’re a user of Instagram, you probably can’t remember the days that Instagram was ad free.

Google Knowledge Graph Is Actually Reaching Franchises

What is the knowledge graph is layman’s term?When you do a Google search that’s fairly popular, you’re now completely used to seeing it. You just didn't know what it was.

Specializing in Franchise SEO? Not So Fast.

However, perhaps our favorite side benefit of the annual trip is when we get to walk the convention floor and see all the other businesses that service the franchise industry. Law, staffing, background checking, security, media, financial, data, sales, marketing, and just about every other type of company has a presence.