Lead generation resource center

People are desperate to find information about opening one of your franchises online. It's time to successfully turn them into franchisees.

209 total reports


Franchising in the Golden State

“On September 18, 2019, California Governor Gavin Newsom signed into law Assembly Bill 5, or AB-5, which the state's legislature had passed on September 11. Through its codification and wide-ranging application of the so-called ABC Test, AB-5 could potentially turn franchising – where an independent owner licenses a brand name and an operating system from an established brand – into a corporate model, where independent owners and their employees are effectively absorbed into a single company.”

What FranchiseHelp is (and is not) - Lead Generation

Well, it’s kinda in the name... We help franchisees find franchises that they want to invest in, and we help franchisors who want to expand their business find potential franchisees.

The #1 Factor To Winning On Mobile 

If I’ve said it once, I’ve said it a thousand times. The internet is all about mobile these days. You need to run your website through this test, so you can figure out if you have a problem.

Watch This, Then Let’s Talk Franchise Lead Gen

What does the average American day actually look like? Thanks to this amazing data visualization, now we can really get a good look. See what happens when Americans hop out of bed!

Who Wasn’t At The 2018 IFA Convention…

Every franchise needs good tech. It's imperative to helping you solve the challenges of the day! Yet, we were pretty surprised to see who didn't show up for the IFA Convention this year.

A Short Treatise on LinkedIn For Franchises

Linkedin has long been the platform with the most potential for franchises as they think about social media. Yet, for most, it never comes to fruition. Here are some pros and cons on the platform.

4 Pieces of Advice for Your Time at a Franchise Convention

Franchise conventions can be an intimidating environment for people who've been to many. (Even more so for those who haven't ever been!) Here's a look at some advice for those heading to a franchise show soon.

Texting Is Actually Two Different Things; This Is Important

You and I use the phrase "text messaging" all the time. Yet, did you know that we're really speaking interchangeably about two separate pieces of technology?

Analyzing The 2018 Entrepreneur Franchise 500 (+ Dataset)

January has come again, which means that our partners over at Entrepreneur have revealed their annual look at the top franchises in America: The Franchise 500. Here's a look at what's changed this year.