Franchisee resource center

Our experience and longevity have established the H&R Block brand as one that is synonymous with quality, expertise and stability in the minds of the public. This reputation is the biggest advantage a franchisee can have over the competition.

It’s exciting to be a part of a growing movement - what some are calling a fundamental revolution in our food. Most of us were never taught what composting was, and a lot of us don’t know if a potato is planted in May or July, or if peppers grow underground or above. These days, however, you don’t have to let your lack of knowledge stop you. Dive in! There are a lot of businesses, organizations, and people out there ready to help, plenty of tools available for you, and at the end of the day, there are few things as satisfying, or as healthy, as eating afresh sun-gold cherry tomato that you grew yourself from a tiny seed.

Franchisors need to have guidelines for franchisees when it comes to using social media, but to date, most have not put together formalized play books for franchisees to follow. There are plenty of things you can do so your franchisees can create innovative marketing strategies using Twitter, Facebook, location based networks, blogging, etc., as long as they understand the guidelines of the franchisor first.

Why is the Freshii Franchise Model Catching On?

The first qualification considered and investigated is often the prospect's financial situation, so as a franchise applicant you will need to be familiar with the financial jargon that a franchisor may employ in their questionnaire.

For those of you who prefer to read the interview, below is the official transcript…

Possessing an entrepreneurial mindset is a plus but one should also have the employee mindset as well. This lies in the fact that even though the franchisee must have the steely determination and drive to launch a business, they must be willing to be restrained and follow the directions of the franchisor. The level of control for a franchisee is noticeably less than of that of being an owner of your own independent business. However the level of risk presented to a franchisee is less than that of an independent business owner. Therefore this type of business is preferable for those looking for less risk. If we were to prepare a checklist of the traits, which were to be present within the ideal franchisee, it would appear something as:

Success is guaranteed. 

While every franchise has its own concept of the "perfect franchisee," there are some basic characteristics that nearly all franchisors look for during the franchise application process. Below is a list of some of the most commonly sought attributes: