Lead generation resource center

Although I doubt anyone out there has been living under a rock for the last decade, but just in case I have a stray reader or two, I wanted to remind everyone that GOOGLE IS A BIG DEAL!

This article is a continuation of our plan to review the most popular articles from the first 18 months of the LGRC.

What is a click really? Think about trying to explain the concept of a click to your great-grandparents? If anyone has a good definition for a click, make sure to let me know.

As part of our ongoing communication with our customers here at FranchiseHelp, we always do our best to collect success stories, so we can optimize our franchise lead generation process.

(I’ll warn you in advance, you’re going to lose a bit of faith in search engine marketing as you read through this post, so beware)

There a number of pros and cons of phrase match, but I'm going to boil it down to a single set of issues.

Whether it’s loading Google.com, built in search bars in other browsers, Google Chrome, Google’s Android Operating system, or seemingly every other space in the world, Google is there waiting to answer everyone’s question about everything.

Now that I asked that, let me clarify. I’m sure there are plenty of franchises headquartered in Texas for whom their employees love the Cowboys. (They were America’s team in the 90s after all!)