Lead generation resource center

When given the choice between communicating via phone call vs. text message, nearly 90% of users choose text message. What does this mean for franchise sales?

In the past we’ve written about how important the concept of continuous innovation is to the technology business. Other industries may have the luxury of resting on yesterday’s solutions, but the technology sector moves too fast to ever have that attitude and succeed.

Last July, FranchiseHelp began its first experiment with text messages as a means of communicating with potential franchisees. The findings from those tests will transform franchise sales and development.

Whenever the topic of third-party lead providers comes up, there is often a very quick jump to the concept of “lead quality.” For every unique source, a buyer looks to analyze the odds that leads from that provider will…

It seems like just yesterday that text messages were “on the rise.” And now, at the end of 2014, text messaging seems to be nearly ubiquitous.