Franchisee resource center

Your headquarters for guidance and information on researching, finding, and launching a franchise.

277 total reports


Was Aristotle The First Great Salesperson?

Aristotle said that all persuasive arguments have 3 common elements, and he gave these elements some great names (which suspiciously sound like the names of the Three Musketeers):

Follow the System

While these franchisees might think they are helping the brand, in fact it’s just the opposite.

The Financially Distressed Franchisee

In dealing with an individual distressed franchisee, the following questions need to be asked:

When a Franchisor Files for Bankruptcy

This article provides a brief history of some well-known franchisor bankruptcies of recent years -- including Denny's, Bennigan's, Steak & Ale, Original Roadhouse Grill, Cork & Olive, The Ground Round, Church's Chicken, Popeyes, and 7-Eleven -- with a look at the outcomes of these bankruptcies for both the franchisors and their franchisees.

How Franchisees Can Grow Their Sales

However, once the ribbons come down and time passes, franchisees begin to recognize the challenge ahead and that, in many ways, they're on their own: regardless of the amount of support their franchisor provides, the franchisee is ultimately responsible for generating sales for his or her new business.

DOs and DON’Ts for Prospective Franchisees

Of course, new concepts and geographically-focused concepts may have no or only a limited number of franchisees. These opportunities should not simply be avoided wholesale; however, in these cases it will be particularly important to have candid and open discussions with the franchisor’s owners and representatives.

Can an Adult Franchise be Tasteful?

The brand of adult shop that the newlywed couple launched after returning from a year-long tour of duty in Iraq was inspired by what made them uncomfortable about other adult shops.

Where to Find Financing for Your Franchise

If you decide that you do want to obtain financing for your franchise business from external sources, you should:

Beware of Franchise Scams

A franchise is only as good as its brand name, which eventually determines the performance and success of other franchisees within the system. Aside from happy franchisees and a strong brand, another indicator of a strong franchise is one that utilizes a broad recruitment process, which at some point replaces the selling process so only the best prospects gain entry into the system.