Lead generation resource center

People are desperate to find information about opening one of your franchises online. It's time to successfully turn them into franchisees.

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lead-gen lead-gen-step-1 lead-gen-step-2 retargeting messaging lgrc legacy

What are different ways to think about retargeting people who visit my franchise’s website but do not convert?

One of the tried and true facts of franchise lead generation is that it generally takes a big leap of faith for someone to seriously consider opening a franchise.

lead-gen lead-gen-step-2 landing-pages site-design "" lgrc legacy

Wait, you’re telling me that your homepage is NOT your most visited page on you website?

Yeah. I know. Shocking.

lead-gen lead-gen-step-1 lead-gen-most-popular sem seo ad-buying lgrc legacy

Why franchises hate the Dallas Cowboys

Now that I asked that, let me clarify. I’m sure there are plenty of franchises headquartered in Texas for whom their employees love the Cowboys. (They were America’s team in the 90s after all!)